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About TSMC

Blue-collar credible. White-collar execution.

Tree Service Marketing Company was built by people who respect the trade, and run marketing the way a sharp operator actually would.

Our founder

Meet Andrew Knight

Andrew founded TSMC after watching too many tree service owners get burned by agencies that hid the numbers, shared their leads, and pushed whatever channel paid the agency best.

He built TSMC on a simple idea: run an owner’s marketing the way he’d run his own - consultant first, marketer second. Show the math. Tell the truth. Take one tree service per market so your local competitors can’t hire him.

It’s heavy on consulting and 1:1 support, not a menu of tactics. He treats your business as if it were his own, and keeps his client count intentionally low so every partner gets real, hands-on attention.

Read Andrew’s articles
Andrew Knight, founder of Tree Service Marketing Company
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The TSMC mission

Why we built a growth partner exclusively for tree service owners - and what makes our approach different.

Our vision for 2026–2027

100 Tree Service Businesses to the Next Phase

We’re committed to growing 100 tree service businesses to their next level in 2026, and guiding 10 partners to 8 figures by the end of 2027.

Our Mission

TSMC exists to guide tree service owners along the path from operator to 8-figure enterprise by installing clear systems, disciplined execution, and revenue stability at every stage of growth.

What we stand for

Core values

These aren’t wall art. They decide who we work with, what we recommend, and how we measure ourselves.

One Partner Per Market

We build the growth engine for one tree service per territory. Your competitors can’t hire us, and we never share your leads.

Consultant-Led

Analyze, plan, then execute. We show the math, recommend what we’d actually do, and tell you what we wouldn’t spend on.

Data-Driven

Real attribution, no channel bias, and no platform kickbacks. Decisions follow the numbers, not whatever pads an invoice.

Faith & Family First

Faith and family come first here, and that’s the standard we hold the business to: treat every owner like a neighbor we’re accountable to.

Blue-Collar Credible, White-Collar Execution

We respect the trade and run marketing like a sharp operator would. Practical on the ground, precise in the back office.

Skin in the Game

Our written guarantee - ROI in 90 days or the next month is free - keeps us accountable to your results, not just our activity.

Fear Not

Decisions are not made based on fear. We operate from strategic calm.

Momentum Theorem

Focused intensity over time, multiplied by God, creates unstoppable momentum.

Wisdom Is Key

True success takes more than knowledge. We guide your growth rooted in timeless, biblical wisdom.

The family behind the mission

Real people, not a faceless agency

When you partner with TSMC, you’re working with a family that’s genuinely invested in your success, not an account number in a queue.

Andrew and Veronica Knight, founders of Tree Service Marketing Company
Led by Andrew & Veronica Knight

We aren’t just a faceless agency. We are a husband and wife team dedicated to serving this industry with excellence. We know the stress of running a business, and we know the freedom that comes when your marketing finally clicks.

Andrew Knight (B.B.M.) holds a Bachelors Degree in Business Management and has spent 20 years leading data-driven consulting and marketing strategy. Veronica Knight (M.B.A.) holds a Masters Degree in Business Administration, bringing strategic precision to our clients.

“I pray for my clients daily. We are partners in your legacy and hope you live a great life!”
Andrew Knight meeting with a tree service owner
For every stage

The go-to resource for ALL tree services

When we look at the market, we see 3,000 solo operators and 10,000 two-person teams, all working harder than anyone else - grinding in the buckets and on the ropes.

We don’t exclude anyone. Whether you’re at point A (startup) or point B (enterprise), we have a solution. We help you build the foundation today so you can dominate the market tomorrow.

Advocating for the trades

We’re passionate about helping the younger generation see the immense value and dignity in skilled trades and physical work. Our success helps fuel that cause.

How we’re different

What you get with TSMC

One per market

We never sell your leads to your competitors.

Channel-neutral

No kickbacks. We recommend what grows your business.

Real attribution

Every lead tracked to its true source.

Guarantee in writing

ROI in 90 days or the next month is free.

Schedule a strategy call

Let’s talk about your business

Book a free strategy call. We’ll walk through your numbers, your market, and what a custom Growth System would look like for your business.

01

We review your numbers

Revenue stage, close rate, and where your leads come from today.

02

We check your market

Whether your territory is still open - one partner per market.

03

You get a custom plan

A clear, specific roadmap. No surprises, no pressure.

Schedule a Strategy Call